IBM And The Masters: A Digital Tradition Unlike Any Other





Worldwide Enterprise Machines (IBM) and the Masters have rolled out its newest try to offer probably the most complete means of experiencing the annual event with its 2016 Masters software. A product years within the making, The Masters Golf Event app “brings (the consumer) nearer than ever to the sweetness and pleasure” that the competitors has to supply. Options reminiscent of shot monitoring, reside scoring, wearable know-how help and 4K video streaming provides a fan in depth protection of this yr’s chase for the inexperienced jacket. IBM Program Supervisor and Know-how Supervisor for IBM and the Masters, John Kent, sees the newest app as one other achievement in an extended line of digital merchandise that the 2 corporations have delivered to the sport. “In 1996 we launched the primary Masters web site, Masters.org, and since then we’ve executed yr-on-yr improvements to deliver the Masters to the world to the varied digital channels and as these have advanced, we have now
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