How Instagram Aims To Change The Face Of Athlete Media





Would you want a selfie with that landing? NEW YORK — Tennis icon Serena Williams is casually chatting about how she’s afraid of sharks. Golden State Warriors sharpshooter Stephen Curry is polling followers about which footwear to purchase. Inexperienced Bay Packers quarterback Aaron Rodgers is orchestrating a scavenger hunt to seek out free tickets. These are only a sampling of a typical day on Instagram Tales, an ephemeral Instagram function aiming to vary the face of athlete media. Since launching Instagram Tales a yr in the past, the function has grow to be a conduit by means of which athletes can share tidbits about their private lives or behind-the-scenes clips of their skilled lives. The Snapchat rival took off after launching final August, reaching one hundred fifty million customers in just some months and cannibalizing a few of Snapchat’s personal consumer base simply forward of the teenager app’s extremely-anticipated preliminary public providing. Since then, Inst
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